The Icon Collection

THE ICON COLLECTION: ENDURING CLASSICS, REIMAGINED

The Icon Collection brings together timeless wardrobe essentials crafted to last for generations. Versatile, durable, and meticulously designed, these pieces reflect the perfect balance of heritage craftsmanship and modern innovation. Each item in the collection is made from precision-sourced regenerative Merino wool, designed to adapt to any style or occasion, while standing the test of time.
As part of the world’s first carbon-negative brand, this collection embodies our commitment to reshaping the future of fashion, where function meets longevity and classic meets contemporary. Discover the enduring beauty of clothing crafted for life.

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The Hoodie 2.0
The Zip Hoodie 2.0
The Chunky Hoodie 2.0
The Crewneck 2.0
The Stripe Crewneck
The Shepherd's Knit
The Flock Crewneck
The Sheepscape Crewneck
The Half Zip
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The High Neck 2.0
The Mountain High Neck
The Mock Neck
The Deconstructed Fair Isle
The Diamond Fair Isle
The Cardigan 2.0
The Mountain Cardigan
The Sheepscape Cardigan
The Patchwork Cardigan
The Checkmate Cardigan
The Pique Polo
The Knitted Polo Shirt
The Merino Swim Shorts
The Crewneck Light
The V-Neck
The V-Neck Light
The Beanie
The Beanie 2.0
The Bobble Beanie
The Reversible Beanie
The Scarcity Scarf
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The Mountain Scarf
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The Patchwork Wrap
The Wrap
The Hoodie
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The High Neck 2.0 Anthracite Black Image
-19.91KG
CO2E
Fresh Arrival
The High Neck 2.0
Anthracite Black
£289
The High Neck 2.0 Anthracite Black Image
The Zip Hoodie 2.0 Anthracite Black Image
-15.52KG
CO2E
The Zip Hoodie 2.0
Anthracite Black
£278
The Zip Hoodie 2.0 Anthracite Black Image
The Cardigan 2.0 Anthracite Black Image
-16.17KG
CO2E
The Cardigan 2.0
Anthracite Black
£299
The Cardigan 2.0 Anthracite Black Image
The Crewneck 2.0 Anthracite Black Image
-8.74KG
CO2E
Fresh Arrival
The Crewneck 2.0
Anthracite Black
£248
The Crewneck 2.0 Anthracite Black Image
THE CONNECTED DOT
THE CONNECTED DOT
The Connected Dot can tell you exactly how your individual knit was made, and how much carbon was produced at every step. We started to add them to clothes, to help people connect the dots on where our clothes really come from. We also wanted to make ourselves as transparent as possible.
The Ultra-Light T-Shirt Anthracite Black Image
-0.36KG
CO2E
The Ultra-Light T-Shirt
Anthracite Black
£114
The Ultra-Light T-Shirt Anthracite Black Image
The Chunky Hoodie Anthracite Black Image
-19.28KG
CO2E
Fresh Arrival
The Chunky Hoodie
Anthracite Black
£0 £299
The Chunky Hoodie Anthracite Black Image
The Hoodie 2.0 Anthracite Black Image
-11.97KG
CO2E
The Hoodie 2.0
Anthracite Black
£258
The Hoodie 2.0 Anthracite Black Image
The Knitted Bomber Anthracite Black Image
-29.25KG
CO2E
Sold Out
The Knitted Bomber
Anthracite Black
£505
The Knitted Bomber Anthracite Black Image
THE RADICAL FARMING FUND: GIVING BACK
THE RADICAL FARMING FUND: GIVING BACK
Our farmers have more on their minds than sheep. Each Sheep Station runs projects that regenerate the land and protect the idigenous creatures who live on it. We invest 3% of our revenue into these radical projects, which are selected with the help of ZQ’s Regenerative Index (ZQRX).
The Knitted T-Shirt Anthracite Black Image
-3.86KG
CO2E
The Knitted T-Shirt
Anthracite Black
£134
The Knitted T-Shirt Anthracite Black Image
The Crewneck Light Anthracite Black Image
-1.74KG
CO2E
Last Few
The Crewneck Light
Anthracite Black
£196
The Crewneck Light Anthracite Black Image
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Lifetime Guarantee
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All our knits are guaranteed for life
Free Shipping
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Our self-service portal is easy
Lifetime Guarantee
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All our knits are guaranteed for life
Free Shipping
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Free Returns
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Our self-service portal is easy
Lifetime Guarantee
Lifetime Guarantee
All our knits are guaranteed for life
Free Shipping
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Minimum thresholds apply
Free Returns
Free Returns
Our self-service portal is easy
Lifetime Guarantee
Lifetime Guarantee
All our knits are guaranteed for life
Free Shipping
Free Shipping
Minimum thresholds apply
Free Returns
Free Returns
Our self-service portal is easy
Lifetime Guarantee
Lifetime Guarantee
All our knits are guaranteed for life
Free Shipping
Free Shipping
Minimum thresholds apply
Free Returns
Free Returns
Our self-service portal is easy
Lifetime Guarantee
Lifetime Guarantee
All our knits are guaranteed for life
Free Shipping
Free Shipping
Minimum thresholds apply
Free Returns
Free Returns
Our self-service portal is easy
Lifetime Guarantee
Lifetime Guarantee
All our knits are guaranteed for life