A man wearing The Merino Swim Short jumping in to the sea A man wearing The Merino Swim Short jumping in to the sea
The Merino Swim Short
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A woman wearing a Poppy Redd Ultra-Light Merino T-Shirt standing in a lake
The T-Shirt and Polo Collection
Woven from ultra-fine, regenerative New Zealand Merino Wool, our T-Shirt & Polo collection is a marvel of natural technology. Expertly balancing your body temperature whether the world around you is brisk or balmy.
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A man wearing a Merino Wool Hoodie
The Hoodie 2.0 Collection
The evolution of comfort has arrived. Introducing the Hoodie 2.0, a groundbreaking upgrade to our best-selling Merino Wool hoodie. Crafted with meticulous attention to detail and a commitment to sustainability.
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A Woman wearing a candyfloss pink knitted polo shirt.
The High Summer Edit
As the sun reaches its peak, embrace the vibrant energy of High-Summer. Our latest edit reflects the season's warmth, bursting with bold colours and innovative Merino Wool knits.
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The Crewneck Collection
The Crewneck Collection
The Crewneck Collection
Elevated classics. Heritage in its roots, pioneering in its execution. Crafted for durability and designed for the softest wear. A symbiosis of a sheep's tenacity and a wolf’s cunning.
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Feel the Future → Wool Reimagined.

We meticulously source the world's finest Merino wool, from the world’s most sustainable farms. Each fibre is treated with unmatched precision and care, from source to final handmade stitch. With every step in the journey tracked with unparalleled transparency through our Connected Dot technology.

Supremely soft, naturally carbon negative, and crafted to last lifetimes. We’re weaving a new reality in comfort and spinning a transformative legacy in impact.

What Others Say About Us
“Redefining what sustainability means.”
“The best knitwear label for quality jumpers that last.”
“The world's first carbon-negative fashion brand, and gorgeous too. Follow the herd.”
“Far from greenwashing, Sheep Inc puts its money where its mouth is”
“Not only have I found the perfect knit, but it's friendly to the planet too.”
“The Perfect Knit. Cosy and conscientious.”
“Proof that it is possible to make beautiful clothes with a positive environmental impact.”
“Rather than requiring offsetting, is able to remove more CO2 from the atmosphere than is created through the manufacturing process.”
“The process of making is actually beneficial, removing more carbon from the atmosphere than it creates.”
“It looks like a new standard in sustainability has just been set.”
“Colours that go with almost anything.”
“Demonstrates the power of good that can be found in the fashion industry.”
“The very latest in eco-fashion. The ultimate proof of welfare in the supply-chain.”
The Farmstead Collection
The Farmstead Collection
Our story is deeply woven with the land and the passionate farmers who steward it. The Farmstead collection is a celebration of the very stations that provide our Merino Wool and inspire our design vision.
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Beyond Green → Rewriting the Fabric of Fashion
1. Wool Like No Other:
The hero of our story: 19.5 micron Merino wool, softer than a cashmere cloud and naturally breathable, odor-resistant, and temperature-regulating. It’s not your grandma’s scratchy sweater; it’s a whisper-light embrace that adapts to your every move.
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2. Luxury That Lasts
Sustainable doesn’t have to mean flimsy. Our knitwear is meticulously crafted in the EU, combining modern methods with heritage values. We’re not just talking about feel-good fashion; we’re talking about investment pieces that become cherished companions, season after season.
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3. Trace Your Threads
Forget the murky mysteries of conventional fashion. With Sheep Inc., transparency is woven into every stitch. Our NFC tags let you tap your phone and meet the sheep behind your sweater. See their farm, learn their story, and witness the ethical sourcing first hand. It’s not just about clothes; it’s about building trust, one fibre at a time.
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The Knit Clinic
Show your knits some love. From basic care tips to solutions for common repairs, we'll show you how to keep your Sheep Inc. pieces feeling luxuriously soft for years to come.
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The Connected Dot
Ever wondered where your clothes come from? We believe in transparency, that's why we use cutting-edge tech to trace every step of your garment's journey – from sheep to online store.
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Animal Welfare
Happy sheep make the best wool. We're committed to the highest ethical standards in animal care. Discover how we prioritize the well-being of our fluffy flock
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-0.0 Kg
Transparency meets impact. Our live Carbon Counter reveals the real combined CO2e reduction power of your Sheep Inc. purchase. Shop consciously and see the difference you make.
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Free Shipping
Free Shipping
On all orders over £100
Free Returns
Free Returns
Our self-service portal is easy
Lifetime Guarantee
Lifetime Guarantee
All our knits are guaranteed for life
Duties and Taxes included
Duties and Taxes included
No hidden extra charges